Electric crackle, downpour, panic grass, sizzling asphalt steam. Respite on muggy summer days.
The scent after it rains is a favorite aromatic genre of mine—and many people as it turns out. Perfumers have a few tools to use in the category of ozone—or things that smell like water and air.
Geosmin is the scent molecule released from bacteria in dirt after it rains. What’s lovely, is that the Geosmin blends with different aromatics in different environments. Whereas in the forest it smells dank yet fresh, in the city you get the scent of hot asphalt and concrete quickly cooled by rain.
It is as if the whole city is boiling, overlapping in scent.
and when rain and thunder come, all is released into the air in an instant. It smells fresh, unique and only of summer in the city. Concrete After Lightning is simple–you have the air, rain, steam, and some of the weeds that grow in the cracks of New York City.-D.S.
When our fume master David creates our fragrances, he sees them in color. The throw of a particular aroma can be described in the colors it implies in the mind of one with synethesia. Vetyer can smell straw like yellow, patchouli, deep red, and so on. David is very enthusiastic about translating an idea from one discipline to another—so music, words, and ultimately color become aromas to wear on skin and in sanctuary.
An accord that brings teeth rattling woody ambers together with silky metallic musks. Brutalist fumes!)
No single group has the power to make a scent smell more lifelike than ozones. The scent of air and humidity place the sniffer inside the fragrance world. Oceanside, lakeside, rains, even inside factory air; all can be created with ozones.